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Australian roots and passion for natural materials

EMU is a brand straight from the Australian coast, famous for using the highest quality natural raw materials. Inspired by Australia’s rugged but beautiful landscape, its founders relied on excellent quality Merino sheep’s wool and careful craftsmanship. As a result, EMU footwear provides not only a fashionable look, but also exceptional comfort – perfect for any season.

EMU and collaborations in the spirit of slow fashion

Although the EMU brand is not associated with as many collaborations as the global sports giants, it relies on collaborations in line with the slow fashion philosophy. Joint projects with local artists and designers highlight the products’ origins and focus on ethical production. This gives EMU collections an original twist and further reflects the Australian laid-back attitude and love of nature.

The most popular models of EMU shoes

Considered the most recognizable are the classic EMU Stinger boots, made entirely of sheepskin and Merino wool. They are the quintessence of comfort: they are warm, breathable and fit almost any style. Another model worthy of attention is the EMU Mayberry – soft flip-flops with fluffy fur, which quickly won the hearts of lovers of comfortable home and streetwear footwear. The brand doesn’t give up on more modern forms, either: there are lighter, sporty models with urban-inspired details.

EMUs in the closets of celebrities and influencers

The warm and versatile EMU boots have quickly gained popularity among celebrities – Kate Hudson and Sarah Jessica Parker, among others, have appreciated them. On Instagram, you can increasingly see styles in which classic EMU models are combined with minimalist basic closet. This proves that the “cosy chic” aesthetic has become a permanent part of the fashion canons, and EMU is one of the brands that best represent this trend.